Had a less than perfect air travel experience last week.
Because of poor ticket availability, hearing the warning bells ring, we had to book a route with two relatively tight connections. The first leg went fine, but then little by little it all started to fall apart.
Firstly, the second plane boarded late “due to the late arrival of the incoming aircraft” (doesn’t it make you mad when they say that?), but we figured out we’d still make it if all else goes well. It didn’t. We rolled for fifty meters and then returned to wait for a mechanic because of “a technical failure”. To inquiries about how people could still make their connections, the purser replied that he is not a magician. A night in an airport hotel it was, then.
That wasn’t the most annoying thing on the flight, though.
On the plane there was extensive marketing going on about free Internet onboard. On the back of every seat they had stickers like this:
This gave us hope that we could at least make a witty social media remark about the world’s most punctual airline later.
What we got, however, was this:
Unable to connect to the server, that is. I would have been perfectly happy without wifi on the flight, but after frequent trying with similar error messages I felt really disappointed and somehow even more mad about the delay too. It was a prime example about how not to market a new service to an end user.
But all this doesn’t matter in the end. I know we will be taking the same airline next time again. There are two reasons for that. Firstly, we don’t have too many options from our town. Secondly, this airline deals out this:
This bait for the children onboard has resulted in our son becoming the most brand loyal airline customer I have ever seen. Every time we fly, he checks which company we will be using, because “the other one does not give you toys”.
So as a consequence of a one-euro bag, our whole family ends up preferring the same carrier time and time again.
How is that for a return on investment?